Interventionsstrategien für ein erfolgreiches Patientenmanagement unter besonderer Berücksichtigung der Komplexität des Therapieschemas Christian Schäfer Johannes Gutenberg-Universität, Mainz Korrespondenz: Dr. Christian Schäfer, Johannes Gutenberg-Universität Mainz, Fachbereich Rechts- und Wirtschaftswissenschaften, Jakob-Welder-Weg 4, 55128 Mainz (Germany), e-mail: chschae@uni-mainz.de Intervention Strategies for Successful Patient Management under Special Consideration of the Complexity of the Therapy Pattern On basis of a behavioural analysis of the therapy loyalty behaviour of hypertonic patients the influence of the complexity of the therapy pattern is comparatively analysed between mono and combination therapy patients. Connections are comparatively examined between different factors of the patient’s behaviour, the therapy type as well as the influence of the doctor and the social patient’s sphere for the aim variable “Compliance”. The empiric study is based on a random check of 1 035 hypertonic patients which were questioned in the years 2007 and 2008 in writing. Key words Erfolgsfaktor • Kombinationstherapie • Monotherapie • Patientencompliance |
|
pharmind 2010, Nr. 4, Seite 726